Excerpt from the Chapter “Adapt to Your Default Approach”

As you know, presentations succeed because they combine the focus and order of writing and the interactive spontaneity of conversation. Your reaction to the tension between the two is important…If you’re a Writer you’re drawn to and are comfortable with the preparation process… If you’re an Improviser your sense of success lies in your ability to establish a connection with listeners.

 Writers need to remember that it’s a process, not a product. While it’s important to have a plan and do your best to follow it, presentations must be delivered in response to an audience.

Improvisers need to remember that listeners need help. While Improvisers are comfortable with the notion that presentations are an unpredictable process, they need to remember that the process itself has to take place within an easily discernible structure.